Darc Sport Brooklyn Pop-Up
Darc Sport is an exclusive athletic clothing brand and culture that inspires people to overcome challenges and “Never F*cking Give Up”. Darc Sport's mission is to help people train their minds and bodies to conquer the impossible, with an emphasis on community.
Spiro was tasked with executing Darc Sport’s pop-up event in Brooklyn, which consisted of a bar, DJ, Instagram-able photo ops, onsite tattoos, and, of course, lots of exclusive merch for sale. Spiro handled all aspects of event design and production.
The event had over 2,000 attendees. They started lining up 6 hours before the event opened, totaling 3 blocks! Almost all merchandise sold out.
My Role & Responsibilities:
I assisted with concept development and presentation, event space mapping, and final production of all printed graphics.
Client:
Darc Sport
Scope:
Environmental Design
